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Saturday, October 10, 2026
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The artist gives his £25k prize cash award to independent music venues

The artist receiving the award in the North East
The musician was awarded the Mercury Prize last month in his hometown

The star has donated the complete sum of his £25,000 Mercury Prize winnings to the trust for venues, which functions to protect the Britain's grassroots concert spaces.

The star was given the award on 16 October as his new release People Watching was declared the outstanding release of the last 12 months.

He has decided to hand the money over to the Music Venues Trust, in recognition of the crucial part local spots played in his initial steps.

"As an artist couldn't be pursuing my current career if it weren't for all the gigs I performed around the region, and further afield, when I was just getting going," remarked Fender. "These spaces are iconic, but they are in difficulty."

Beginning in 2023, over 150 of these locations have shut down – approximately 16 percent of the entire UK sector.

In the last year, top acts such as Pulp, Coldplay, Katy Perry and Sheeran have all aided the Music Venues Trust in its efforts to help venues survive, by adding a modest fee to their ticket prices, which supports smaller concert halls.

Fender also took part, collecting over £100k on his live tour to help numerous grassroots venues across Britain.

The donation supported locations that were confronting potential shutdown due to challenges arising from water damage, fire incidents and bereavements, as well as regulatory hurdles, court cases and sound issues.

Other venues obtained monetary aid in improving facilities and technical equipment that directly benefitted artists and audiences.

"The idea that revenue from shows in major spaces helps the independent spots, where it all starts for performers like me, is just sensible," Sam Fender has stated.

The band Pulp on stage
Pulp are among the artists who donated their Mercury Prize funds to good causes

Fender is not the first artist to give his award funds to worthy causes.

Back when the band received the award in the mid-90s for their album the album, frontman Cocker stated that the band would donate their cash to the organization the charity.

That year, rapper and singer the artist divided her bounty among a few good causes, including the NSPCC and a Sickle Cell charity.

"I also contributed a grand to Highgate Newtown, to their gymnastics class, because I practiced gymnastics when I was a child and they required new equipment," the artist explained to a publication.

Previously, the band donated their funds to the local youth club that developed their group, alongside other grassroots music organisations.

Additionally winners that year the group donated their award to a charity for MS after a close contact was found to have the disease.

"The victory was quite enough," remarked artist Heather Small. "The money was the cherry on top but we didn't need the extra, because we had the cake. So our success impacted somebody else's life."

In the past week, the Music Venues Trust revealed it had rescued a couple of small stages in that region, by transferring them to community ownership.

One venue in Southampton and the second in Bristol were acquired under the community ownership initiative, which is funded by a national body and enthusiasts who buy "shares" in the venues.

HW
The writer

Heather Wheeler

A UK-based lottery analyst with over a decade of experience in probability studies and gaming strategies.

Sonic Lotto UK

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